The iPhone dominated smartphone gross sales in 2022.
Based on new analysis by Counterpoint Analysis, a knowledge analyst agency, the iPhone took eight of the highest ten spots when it got here to world smartphone gross sales final yr. On the prime of the checklist was the iPhone 13, which was launched in September 2021. Apparently, even whereas being the top-selling smartphone for your complete yr, the non-pro iPhone 13 solely took up about 5 p.c of smartphone gross sales.
The iPhone 13 made up round 28% p.c of iPhone gross sales for the yr. The report says that “worth cuts after the iPhone 14 sequence’ launch additional drove the iPhone 13 volumes in growing markets” and that “iPhone 13 gross sales had been two occasions greater than that of the iPhone 13 Professional Max, the second best-selling smartphone in 2022.”
Proper behind the iPhone 13 Professional Max was the iPhone 14 Professional Max. For the remainder of the Apple a part of the checklist, it went the iPhone 13 Professional, iPhone 12, iPhone 14, iPhone 14 Professional, and the iPhone SE. The report additionally famous that, “for the primary time, a Professional Max variant of an iPhone sequence drove extra quantity than its Professional and base fashions in 2022” and that it was truly the top-selling mannequin altogether since its launch in September 2022.
Samsung was the one different firm on the highest ten checklist. The Galaxy A13 took 4th and the Galaxy A03 took tenth.
What’s going to issues appear like for 2023?
For 2023, Counterpoint Analysis predicts that the highest 10 smartphones will proceed to make up much more whole market share, on account of corporations providing fewer fashions than in earlier years. It notes {that a} lower in out there fashions is already taking place, with “the variety of energetic smartphone fashions within the world market has already fallen from over 4,200 in 2021 to round 3,600 in 2022.”
