At its annual Google I/O developer convention yesterday, Google introduced a spread of latest {hardware} and software program updates. One product that’s stealing many of the headlines is the long-awaited Google Pixel Fold, the corporate’s first foray into foldable smartphones.
As our pals at 9to5Google have reported, the Pixel Fold will likely be obtainable subsequent month, and Google is hoping it might lure iPhone customers with some impressively profitable trade-in values.
Google *actually* desires iPhone customers to attempt the Pixel Fold
The Google Pixel Fold will retail for $1,799 and be obtainable on June 27. To assist prospects abdomen that value, Google is providing a free Pixel Watch with all purchases and focusing closely on trade-in values to entice upgrades.
Apple has but to enter the foldable smartphone and pill market. Rumors say the firm is working on varied totally different foldable iPhone and iPad prototypes. These units, nevertheless, aren’t anticipated to be launched anytime within the close to future. Google, like Samsung prior to now, desires to faucet into the potential demand from iPhone customers who desire a foldable kind issue.
On its web site, Google advertises spectacular iPhone trade-in values that greatest Apple’s personal affords in addition to these from third-party trade-in companies. Google, for instance, is providing $900 for customers buying and selling in an iPhone 14 Professional with 128GB of storage. That’s solely $100 lower than what a brand-new iPhone 14 Professional prices.
For the iPhone 13 Professional, Google is providing a trade-in credit score of $850 towards the Pixel Fold. That’s $320 than Apple’s marketed trade-in value for a similar system of $530.
Google can be valuing iPhone trade-ins considerably greater than trade-ins of its personal Pixel units. For example, buying and selling in a Pixel 7 Professional in direction of a Pixel Fold will internet you a $380 credit score. The Pixel 7 Professional, which was associated final October, retails for $899 for the bottom 128GB configuration.
In the event you have a look at Google’s trade-in affords for the Pixel 7 Professional, you possibly can see simply how a lot of an emphasis the corporate is placing on the Pixel Fold. When shopping for a Pixel 7 Professional, Google affords a trade-in credit score of $300 for the iPhone 13 Professional – considerably lower than it offers you for a similar telephone when buying and selling in towards a Pixel Fold.
Whether or not or not Google’s technique of overpaying for iPhone trade-ins to spice up Pixel Fold gross sales stays to be seen. In any case, the Pixel Fold is Google’s first-ever foldable system and we’ll want to attend for full evaluations to know the way it stacks up. Over at 9to5Google, Abner Li says that the Pixel Fold left him impressed after going hands-on with the system:
Google spent a number of time engineering the dual-axis, quad-cam synchronized hinge to verify there was no hole when the Pixel Fold is closed. Opening and shutting the Pixel Fold is a easy motion made doable by what Google calls a 180-degree fluid friction hinge, with the assorted postures holding regular and tight magnets holding it shut. Google can be happy with its chrome steel exterior, which is claimed to supply excessive scratch resistance. It matches the frosted again glass, which makes use of post-recycled resins and recycled adhesives.
Are you contemplating buying and selling in your iPhone for the Google Pixel Fold? Or are you ready for Apple to make its personal foray into foldable units? Tell us down within the feedback.
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