The Home of Kush, a majority Black-owned enterprise, is rooted in science and primarily based on legacy strains by preserving each the historical past and integrity of the previous for the long run.
By partnering with like-minded corporations, Home of Kush is anticipating to develop into 5 further states this yr and to implement a global partnership with Intelligent Leaves CLVR.
Distinctive Technique
Not a plant-touching firm, Home of Kush is constructing a nationwide distribution channel on a state-by-state foundation by partnering with a spread of vertically built-in multi-state and single-state operators who’ve cultivation amenities and sturdy distribution channels.
How It All Started
Home of Kush CEO and co-founder Reggie Harris, keen about being a part of altering the narrative round hashish and coming from the world of sports activities, reached out to a few of his former pro-athlete pals to get suggestions on how they use hashish and CBD merchandise. What Harris discovered was a gaggle of people in want of what hashish has to supply: ache administration and assist in different areas the place athletes are inclined to endure.
“I found that hashish was making a distinction of their lives, serving to them cope with the harm that was carried out from years of enjoying sports activities that prompted appreciable put on and tear to their our bodies and minds. Hashish is permitting them to enhance their high quality of life and in lots of circumstances operate, interval,” Harris instructed Benzinga. “I heard tales of fellows coping with accidents, anxiousness, despair and substance abuse that had been getting reduction by hashish. The advantages of this plant grew to become actual to me. This grew to become a driving pressure in growing Home of Kush. Elevating wellness for the athletes I labored with and the thousands and thousands of others that could not discover reduction by conventional drugs grew to become my WHY.”
Figuring out Excessive-High quality Legacy Strains And Constructing A Platform
Harris, former common supervisor of the Kansas Metropolis Brigade (an Area Soccer group), defined that bringing high quality genetics again to {the marketplace} to enhance individuals’s high quality of life and experiences grew to become a mission. “We do that by sourcing the perfect genetics and discovering supply strategies that make it as handy as attainable for our market. Telling the story does assist change the narrative of hashish, however on the finish of the day if we do not serve by elevating wellness, elevating the dialog and elevating one another, we’ve fallen in need of our purpose.”
Minority-Owned Enterprise
“Being a minority-owned firm we’re keenly conscious of the variations in how our tradition has been impacted through the years and it’s a purpose of ours to not solely collaborate the place attainable within the trade but additionally educate ones on easy methods to take part within the authorized trade and thrive in it,” Harris stated. The Missouri-based firm offers a personalized portfolio of merchandise in every state backed by the ‘Kush Licensed’ brand, guaranteeing clients are getting a reputable legacy product.
The Future Is Shiny For Home Of Kush
Along with present partnerships with SunMed Growers in Maryland, Illicit Gardens in Missouri, Pleasantrees in Michigan, Home of Kush can also be partnering with LL COOL J and Rock the Bells to launch a line of THC and CBD merchandise underneath the Strictly OG model. Lastly, there’s a partnership with Black Gold Buddha, from former NFL standout Boo Williams. The corporate additionally has offers pending in Arizona and New Mexico
Photograph of Reggie Harris: Courtesy Home Of Kush
