Airbnb’s determination to scale down spend on efficiency advertising and marketing serves as a captivating case examine in operational flexibility and experimentation. But it surely’s not clear that any sensible advertising and marketing steerage may be gleaned from it by corporations that do not profit from near-ubiquitous client consciousness.
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The submit Deciphering Airbnb’s shift away from efficiency advertising and marketing appeared first on Cellular Dev Memo by Eric Seufert.
