March 16, 2012: Apple introduces the third-generation iPad, its first pill to return with a Retina show. Marketed as merely “the brand new iPad,” it’s broadly generally known as the “iPad 3.”
Boasting that lovely display screen and Apple’s then-swanky A5X chip with a quad-core graphics processor, the third-gen iPad shortly turns into a giant success. Disappointingly for patrons, it is going to solely dangle round till October 2012. That’s the shortest lifespan of any iOS product in historical past, at simply seven months.
iPad 3 brings a Retina show to recollect
The arrival of the Retina show proved nice for iPad consumers. Now they may take pleasure in astonishingly crisp visuals on the brand new pill’s 9.7-inch display screen. Apple launched the Retina show with the iPhone 4 in mid-2010, making its arrival on the iPad each inevitable and extremely anticipated.
The truth is, the 264 pixels per inch was a decrease density than on the iPhone. Nevertheless, customers sometimes maintain iPads additional away from their eyes than iPhones. That meant Apple may follow its “Retina” advertising and marketing time period.
The iPad 3 additionally supported some fairly nice options. {Hardware} enhancements included a 5-megapixel digicam, HD 1080p video recording (with software-based picture stabilization), dictation and help for LTE networks in North America.
Within the market, the system did very nicely, promoting 3 million items in its first three days. This represented the head of Apple’s dominance of the pill market. Apple manufactured greater than 60% of all tablets purchased throughout Q2 2012 worldwide. In contrast, right this moment Apple captures round 34% of the market.
iPad 3 disappointments
Not every little thing in regards to the iPad 3 met with common acclaim, nevertheless. The primary iPad turned the fastest-selling new product in Apple historical past, and the second improved on that.
The iPad 3 marked the primary time Apple confronted a problem it continues to grapple with: How do you make a brand new iPad compelling each 12 months?
Some evaluations took on the just about begrudging tone you see with trendy iPhone evaluations. The reviewer is aware of the brand new system is healthier than its direct predecessor, and might’t due to this fact award it a decrease mark, however struggles to get too enthusiastic about it. The iPad 3 was evolutionary, not revolutionary.
On the time of its launch, some prospects expressed disappointment that the iPad 3 measured thicker than its predecessor, whereas in any other case sticking virtually precisely to the design of the second-gen iPad. The truth that it didn’t include an A6 chip, as had been closely rumored, was additionally a little bit of a letdown.
No Siri for you, iPad 3
The most important criticism of all? Siri didn’t make it onto the system, regardless of having been marketed as a giant promoting level of 2011’s iPhone 4s. The third-gen iPad arrived only a handful of months after Steve Jobs’ loss of life, so each Apple product was being scrutinized to attract out bigger factors about new CEO Tim Cook dinner’s strategy to recent merchandise.
Finally, the best disappointment with the iPad 3 was simply how brief a lifespan it had. Apple debuted the fourth-gen iPad simply 221 days after the iPad 3 went on sale. The iPad 4 added the Lightning connector (making the iPad 3 the final iPad to help the outdated 30-pin dock connector), and featured Apple’s new A6X chip.
Did you personal an iPad 3? What are your reminiscences of it? Depart your feedback beneath.