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Spotify exec says HiFi remains to be coming, blames ‘different gamers within the business’ for delays


Spotify’s legendary HiFi tier “is coming sooner or later,” at the very least in keeping with a brand new replace from the corporate’s co-president Gustav Söderström. Spotify first introduced HiFi greater than two years in the past however hasn’t fulfilled its guarantees of truly transport the characteristic.

As famous by The Verge, Söderström made this touch upon a latest episode of the Decoder podcast. Sadly, nevertheless, he didn’t get any extra particular on when HiFi will launch, simply that it’s nonetheless within the works and hasn’t been canceled altogether.

“We introduced it, however then the business modified for a bunch of causes,” Söderström mentioned. “We’re going to do it, however we’re going to do it in a manner the place it is smart for us and for our listeners. The business modified and we needed to adapt.”

When pushed for particulars about how the business modified or if the delay is because of value, Söderström largely demurred. “We need to do it in a manner the place it really works for us from a value perspective as properly. I’m not allowed to touch upon our label agreements, nor on what different gamers within the business did, for apparent causes.”

Spotify first introduced its HiFi tier again in 2021, saying that it might be a separate Premium tier to “ship music in CD-quality, lossless audio format to your gadget and Spotify Join enabled audio system.”

9to5Mac’s Take

A number of months after Spotify introduced its HiFi plans, Apple Music debuted its personal high-quality lossless streaming choice alongside Dolby Atmos. Each lossless music high quality and Dolby Atmos can be found to Apple Music subscribers at no additional value.

The Verge says:

The Verge has not too long ago discovered that Spotify HiFi has been able to go for greater than a yr. The technical work to convey the characteristic to market is essentially full, and the corporate has re-ingested its total music catalog in lossless high quality. Spotify workers have entry to HiFi. However because it was initially supposed to value greater than the usual plan (and thus enhance Spotify’s common income per person), the launch was spoiled by Apple bundling lossless into Apple Music free of charge.

It’s exhausting to think about that Apple Music’s addition of lossless audio and Dolby Atmos didn’t put a wrinkle in Spotify’s plans. Particularly since Apple made these options out there to all Apple Music customers, not as a separate subscription tier. Regardless, Spotify’s HiFi tier remains to be coming… at the very least sooner or later. Perhaps.

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