Screenshot: Apple
Even when a yellow iPhone 14 or 14 Plus isn’t your factor, it is best to actually try Apple’s video advert for the brand new product. It’s like completely trippy, man.
Activate, tune in, drop out.
Video advert for yellow iPhone 14 is definitely cooler than the telephone
The Beatles launched the Yellow Submarine animated fantasy in 1968. Its hippy, trippy look epitomized the Sixties for a lot of, and the movie turned a landmark of animation. Even in the present day, it continues to encourage creators.
For proof, one wants look no additional than Hi there Yellow, a brief video Apple made to promote the banana-colored iPhone 14 and 14 Plus. It’s carried out in the identical normal type because the film traditional.
The star of the advert pulls out his canary-esque iPhone 14 and launches right into a brightly coloured Sixties flashback that’s a mixture of trippy animation and actuality.
The background music is extra trendy, although. It’s “Le Banana Break up” by Lio.
Sunshine-inspired iPhone now in shops
The advert is the newest in an extended line of Apple promos that faucet into popular culture to push merchandise. From Ridley Scott’s sci-fi-tinged 1984 advert for the unique Macintosh to the award-winning Bounce video hawking AirPods, Apple promoting persistently units a excessive bar for creativity and effectiveness. (The corporate additionally tends to provide eye-catching print advertisements. See additionally: 12 of the most effective Apple print advertisements of all time [Gallery].)
Hi there Yellow premiered Tuesday to have a good time the launch of the iPhone 14 and 14 Plus in a yellow casing. After an early March announcement, the handsets reached retailer cabinets Tuesday. Prospects who preordered the brand new coloration variant started receiving their purchases in the present day.
Costs begin at $799 for the yellow model of the iPhone 14 with 128GB of storage. Equally, the bigger Plus mannequin in the identical coloration can be ordered from Apple’s on-line retailer. Costs begin at $899 for the model with 128GB of storage.
Screenshot: Apple
